(Reuters) – The following are some important events in the history of Juul.
FILE PHOTO: A retailer promoting Juul vaping merchandise is seen in Los Angeles, California, September 17, 2019. REUTERS/Lucy Nicholson
2007— Stanford design graduates James Monsees and Adam Bowen discovered Ploom Inc, drawing from their thesis challenge on a brand new sort of cigarette.
2012- Ploom introduces Pax, a vaporizer that turns into standard as a discreet option to eat hashish.
2015— Ploom turns into Pax Labs, after promoting the rights of Ploom merchandise to Japan Tobacco International, which had been an investor in the firm.
2015— Pax Labs introduces the Juul e-cigarette.
2017— Pax Labs spins out right into a separate firm, leaving Juul Labs to concentrate on nicotine e-cigarettes.
December 2017 – Kevin Burns joins Juul Labs as chief government.
April 2018 – U.S. Food and Drug Administration introduced it has performed an investigation of underage gross sales of Juul merchandise, and sends letter to Juul requesting paperwork round the advertising of its merchandise.
September 2018 – Then-FDA Commissioner Scott Gottlieb calls teenage vaping an “epidemic,” tells Juul and different e-cigarette makers they’ve 60 days to submit plans detailing methods to fight youth use.
November 2018 – Juul pronounces plans to tug all flavors from retail shops besides tobacco, mint and menthol; the FDA follows with an announcement that it’s going to craft related rules round these flavors.
December 2018 –Juul-Altria (MO.N) deal inked, as the tobacco large invests $12.eight billion in Juul, taking a 35 % stake in the vaping gadget maker that valued it at $38 billion.
August 2019 – The US Centers for Disease Control and Prevention pronounces it’s working with well being departments in Wisconsin, Illinois, California, Indiana, and Minnesota to analyze greater than 90 potential instances of extreme lung diseases related to vaping.
September 6, 2019 – U.S. well being officers warning Americans to keep away from shopping for vaping merchandise on the road, and to chorus from utilizing THC oil or including any substances to vaping merchandise bought in shops. Juul says its merchandise “do not include THC, any compound derived from cannabis, or vitamin E compounds like those found in THC products,” and that it’s assured the FDA and CDC “will get to the bottom of this issue.”
September 9, 2019 – American Medical Association urges the public to keep away from the use of e-cigarette merchandise till well being officers additional examine and perceive the trigger of the diseases.
September 9, 2019 – FDA sends warning letter to Juul Labs CEO over its unproven claims that its merchandise pose much less hurt than conventional cigarettes. Agency chastises Juul’s insistence that it has had little, if any, position in youth e-cigarette use that skyrocketed by 78 % amongst highschool college students and 48 % amongst center college college students nationwide in 2018.
Sept 11, 2019- Trump administration says it’ll ban the sale of most flavored e-cigarettes.
Sept. 25, 2019- Juul names KC Crosthwaite as its new CEO. Burns resigns. Juul additionally suspends all promoting in the U.S. and says it’ll chorus from lobbying the Trump administration.
Reporting by Chris Kirkham and Bill Berkrot; Editing by Steve Orlofsky